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The "free" part of this is a little strange, though. Current models are trained on pirated copyright material (hardly "free") and the ChatGPT subscription fees are siphoned to OpenAI. (And then there is, of course, the energy and environmental aspects that no companies ever pays for. So, even though the studies on creativity and the argument of human-AI collaboration ring very true, the "free" part is hard to swallow.

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- AI's creativity outpaces humans in generating diverse and abundant ideas, confirmed by 12 research studies.

- Co-creation, combining AI-generated ideas with human refinement, is even more effective than AI alone.

- Study 4 shows creative writing improved by 8% in novelty using generative AI for story ideas.

- Study 5 highlights that writers collaborate iteratively with AI for better results, finding inspiration in AI's mistakes.

- AI-produced images spark broader associations than traditional images, resulting in 18% more generated ideas (Study 6).

These bullets were generated by https://glasp.co/youtube-summary

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