User Experience in Two Infographics
Summary: Two short infographics define UX and summarize why and how to run UX projects. Show to your boss or colleagues who don’t understand UX. This ticket to UX mastery only requires 3 minutes of your time.
This is an unusual article for me in that it has almost no word count. Instead: two infographics that summarize two of my recent articles:
What Is UX? (2,328 words; Part 1 of 2 of Jakob Nielsen’s UX Basics Article)
Why and How to Execute UX (3,219 words; Part 2 of 2 of Jakob Nielsen’s UX Basics Article)
If you want the full story, please do click these two links. They are good articles, if I say so myself.
Sometimes, there’s too much information, and boiling it down is a worthy effort. Condensing 5,547 words about UX into two infographics is an example. (“Too much info” cartoon by Dall-E.)
On the other hand, the following two infographics contain 338 words — only 6% of the 5,547 words in the two articles combined. Sure, details had to be left out, as was the rather nice poem about UX in the first article. But many people are so busy that you can’t beat cutting 94% off the reading time to learn about a topic. If you know somebody like that, please give them these infographics.
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UX: The Infographics
Feel free to copy or reuse these infographics, provided you give this URL as the source.
About the Author
Jakob Nielsen, Ph.D., is a usability pioneer with 40 years experience in UX. He founded the discount usability movement for fast and cheap iterative design, including heuristic evaluation and the 10 usability heuristics. He formulated the eponymous Jakob’s Law of the Internet User Experience. Named “the king of usability” by Internet Magazine, “the guru of Web page usability" by The New York Times, and “the next best thing to a true time machine” by USA Today. Previously, Dr. Nielsen was a Sun Microsystems Distinguished Engineer and a Member of Research Staff at Bell Communications Research, the branch of Bell Labs owned by the Regional Bell Operating Companies. He is the author of 8 books, including the best-selling Designing Web Usability: The Practice of Simplicity (published in 22 languages), Usability Engineering (26,283 citations in Google Scholar), and the pioneering Hypertext and Hypermedia. Dr. Nielsen holds 79 United States patents, mainly on making the Internet easier to use. He received the Lifetime Achievement Award for Human–Computer Interaction Practice from ACM SIGCHI.
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Infographics have a short shelf-life and very limited utility. Clean bullet point presentations of information are far better. They provide better context via hierarchy and taxonomies. This provides a better tool for mental mapping of concepts by readers.