Jakob Nielsen on UX

Jakob Nielsen on UX

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UX Roundup: Field Observation of Sticky Notes | Performative Privacy | Response Time Delays | Jakob Fireside Session | Content Supremacy
Users posting sticky note reminders = bad usability | Performative privacy vs. practical privacy | Response time delays: Endlessly watching the spinner…
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Jakob Nielsen
Required Fields in Forms: Best Design Practices
Form design should minimize required fields, collecting only essential data. High-friction fields like phone numbers and birthdates often trigger…
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Jakob Nielsen
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UX Roundup: UX in the Street | AI Video | Infinite Scroll | Simplicity vs. Features | Logo as Coin | AI Blooper | Midjourney Animation
Street interview video about the consistency heuristic | AI auto-generates full videos | Infinite scrolling is a usability quagmire to avoid …
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Jakob Nielsen
Use the AI Transition Period to Transition Your Career
In the great UX pivot, you have 5 years to trade yesterday’s expertise for tomorrow’s relevance.
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Jakob Nielsen
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UX Roundup: Caption Contest | AI Toys & Appliances | Liquid Glass
Caption contest | OpenAI + Mattel team up for AI toys | Apple Liquid Glass has poor usability
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Jakob Nielsen
Learn UX Strategy & Business Alignment: A 10-Week Plan
10 weeks’ worth of reading materials and exercises to understand how to align UX work with business strategy and product goals, how great design can…
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Jakob Nielsen
UX Roundup: Hamburger Menus | AI Agents | App Overload | Web Images | Modal Overuse
Reserve hamburger menus for small-screen designs | AI agents must remain under user control | One app per thing in your life = app overload | Images…
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Jakob Nielsen
The 10 Usability Heuristics in Cartoons
Finally, what you have been waiting for: a humorous take on Jakob Nielsen’s classic 10 usability heuristics explained in 80 cartoons.
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Jakob Nielsen
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UX Roundup: AI Panic | Progress Indicators | Reversing Idea Flow | AI-Native Companies | Fake AI Research
GUI panic vs. AI panic | Progress bars and percent-done indicators | Reversing the sequence between idea and result | AI-native companies rethink…
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Jakob Nielsen

May 2025

Knobs, Dials, and UX: Reimagining Digital Services as Tangible Devices
Gain a fresh perspective on well-known products and UX influencers by reimagining them in a completely different format: as physical devices.
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Jakob Nielsen
UX Roundup: Users Not at Table | Usability Taglines | Creating > Consuming | 100% AI-Created Video
Only stakeholders not at the meeting table? Users | Criteria for good taglines | Creating with AI is more rewarding than passive content consumption …
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Jakob Nielsen
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The Meaning of Usability Explained in Creative Writing
Usability goes beyond simplicity; it's a dialogue between design and user, built on subtlety, emotional insight, and cognitive understanding.
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Jakob Nielsen
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